Sampath Bank has launched Sri Lanka’s first-ever airfare reimbursement programme to reward Personal Foreign Currency Account (PFCA) holders who have demonstrated financial growth. At a special event recently held at the Sampath Bank Tharu Auditorium, eligible customers were recognised with reimbursements of up to Rs. 100,000/-. This initiative highlights the bank’s commitment to providing value-added benefits while encouraging customers to optimise their foreign currency holdings.
The programme was designed to incentivise customers who maintained a higher annual average balance in their PFCA. Those who increased their annual average balance by USD 15,000/- from 1st July 2023 to 30th June 2024, compared to the corresponding period of the previous year, qualified for the reimbursement. This initiative aligns with Sampath Bank’s broader efforts to promote prudent financial management and enhance customer engagement.
Sampath Bank values its customers’ trust and loyalty and continuously seeks meaningful ways to acknowledge their support. During critical periods, customers chose to route their foreign currency through the banking system, strengthening the Bank’s Foreign Currency (FCY) portfolios. This initiative not only acknowledges their financial prudence but also highlights the advantages of maintaining a strong PFCA. Furthermore, by offering airfare reimbursements, the Bank is setting a new industry benchmark, reaffirming its commitment to pioneering innovative initiatives that deliver tangible value to its customers.
Foreign currency accounts remain a crucial component of a diversified financial portfolio, serving as a stable and efficient means of managing international assets while unlocking a host of financial benefits. This initiative is part of the Bank’s broader efforts to encourage customers to leverage these accounts for financial growth, fostering a more rewarding banking experience. The enthusiastic participation this year reflects the growing confidence in Sampath Bank as a trusted partner in managing foreign currency deposits, reinforcing its role as a leader in providing tailored banking solutions.
Sampath Bank’s PFCA accounts offer a secure and efficient way to manage foreign currency holdings while enabling customers to benefit from various value-added services. By maintaining and increasing account balances, customers can take advantage of exclusive rewards and privileges.
Through initiatives such as this, Sampath Bank reaffirms its commitment to delivering rewarding banking experiences, ensuring that customers receive meaningful benefits while securing their financial futures.
To learn more about Sampath Bank’s Personal Foreign Currency Account and its benefits, visit www.sampath.lk
